this is how we build a brand

That thing you want to share with the world? I bet it's a great idea. No more worrying that you’re just another (fill in the blank). Here, you get magnetic messaging that makes your purpose-driven solopreneur self stand out. 

Emmy Singer showing a brand inspiration wall to a client

Let’s create a digital home to deliver your message

Let’s create a digital home to deliver your message

Emmy Singer working on a clients website copy on her laptop

Your big ideas become marketing content with a strategic purpose

With clear messaging and a comprehensive strategy, you’ll have what you need to share your vision and tell your story. Our work together not only provides the blueprints, your custom brand strategy map delivers tangible action items with detailed guidance that you can then hand off to a web team, share with a graphic designer, or import into Canva. We love a DIY moment!

Emmy Singer sitting at a table with a client. They are joyfully collaborating on building and brand strategy. A laptop and various branding elements are on the table between them.

Process

01 Discovery

Intentional, dedicated time digging into your vision captures the heart of the story you want to tell.

02 Direction

Clarity on who you are, what you do, and who you’re connecting with ensures your brand embodies a consistent and cohesive voice.

03 Delivery

On-brand messaging and detailed guidance equip you with a strategy to market, elevate, and grow your business.

brand strategy map is what i'm known for

brand strategy map is what i'm known for

Emmy is so organized and intentional about what she does and really listens to my needs as a business owner. I came to her feeling slightly helpless with my new business venture and she helped me find clear, concise, and meaningful ways to share our mission. I feel like I finally have the tools in my toolbox that I was missing!

-CeCe May (she/her)
Founder + Owner of
Luna Yoga

Emmy Singer standing with a client taking notes for a custom brand strategy map

Whether you’re starting from the very beginning stages or you've been in business for a hot minute, I meet you where you’re at and give you something purposeful to build off of.

As your thoughtful collaborator, we work together for two months and you come away with a tailor-made strategy. These marketing messages become the base for launching your idea and sharing content.

Through our work together we’ll dial in your vibe. Does your brand voice communicate neon-punchy-pink or grounded-calming-neutrals? Once your messaging foundations are set from the brand strategy map, my strong network of other creative, women business owners allows us to expand and elevate your project.

Emmy Singer leaning on a desk for her headshot

HI, I’M EMMY SINGER (SHE/HER)

I’m a Gemini who likes long talks on creativity and strategy. I use my writing chops to craft marketing messaging that brings your brand to life. And as a solopreneur myself, and former brick-and-mortar small business owner, I’ve got a depth of experience that can validate your business-building journey. All those hats you’ve started wearing? I have the vintage collection in my wardrobe. I’m also a regular cool mom who loves to sing pop music off-key. And I firmly believe that a day without eating cheese is like a night without stars, dull and unfulfilling.

Tangible takeaways
and other goodies

I share solopreneur stories and insights once a month for building a brand, creating content, and staying connected to humanity.

Emmy Singer sitting on the floor writing an email newsletter on her laptop
Emmy Singer sitting on a stool next to a vibrant indoor plant. Her shirt says This Is My Second Rodeo

THE DIARY OF A HUNGRY GIRL

I also write creative and tasty essays about the journey to gain life’s wisdom.

My experience with Emmy was incredible and I couldn't have asked for a better partner. Emmy has a way of making you feel comfortable, successful, and supported. She takes your thoughts and puts them into visual components that really bring your vision to life.

-Caitlyn S.

Brand visual and inspiration elements being taped up to a vision board